Is this something I want to do?

Not being someone who enjoys sitting on a chair in front of a screen that I have to interact with, does pose the question "why have I signed up to a Blogging Workshop"?  I don't actually have a straight forward answer, I don't have a complex one either.  Because I want, need to expand my business, I have to find new and innovative ways of doing this.  Advertising definitely doesn't work in my field, networking definitely does as does the written word in magazine articles, so hopefully blogging will be an extension of this.

Better Listings On Google can only be positive.  I want to find out how this can be achieved thru' a blog.  From what I understand, a blog is a type of diary, so I suppose I have to write it as if it is real life, possibly talk about real life situations that may or may not have happened, pose a question and answer it as if I had solved the problem.  I have read and contributed to the occasional forum, I found the whole process incredibly boring, there are some amazing prats out there who think they know all the answers and think everybody else are imbeciles.  Perhaps I'm one of them, but I don't think so, at least I hope not.

My main concern is that I don't have the mind set to manage a blog.  Altho' I'm a fairly outgoing individual, somehow the idea of writing a diary is pretty alien as well as scary, in that people may learn too much about one.  I also wonder how people find your blog in the first place.  I really do not want to have to spend hours managing/writing something.  I don't have the patience, but on the other hand, if I found that it was achieving what I wanted, then I'm sure I would become a blogging convert.

So what do I hope my blog will achieve?  Increased business, no more, no less.  Having said that, of course it would be nice to give people information and answer questions, but the ultimate aim would be to get more business.

Comments

[Kent Blumberg]

Welcome Jaci! Can't wait to read more.

My advice (I know - you didn't ask) is to write on a topic you know and love. You don't have to write a diary of your life. You don't have to expose all your secrets. You do have to be the real you, I believe. Pontificators don't get many readers.

You don't want to have all the answers, either. Your readers will want to contribute, so you will learn to leave room for their ideas.

If you write well and often, and if you leave room for your readers to engage, then you will gain readers. And as you gain readers and exposure, like any other community building effort, you should eventually see more business.

Kent